Patterns cover the walls we live in, the streets we walk on and the products we consume. Sometimes translating our instinctual memories, other times our playful yearnings, the combinations of colour, shape and form are endless. With the capacity to comfort or provoke, use of pattern or motif in design is a formidable weapon in the hands of a skilled designer. Playful Patterns presents some of the best pattern design of recent years, used to proªmote brands and products on bags, clothing, posters, packaging and more.