Surprising spatial experiences for all senses: This book features art,
interior design, architecture, and striking scenography that leave
lasting impressions. It is not a paradox that today--in the era of
digitalization and e-commerce--the creation of tangible spaces is
gaining in importance. A personal encounter triggers profound thoughts,
strong feelings, and memories that last. In other words, the foundation
of a meaningful relationship between artist and audience, museum and
visitor, shop and customer, or brands and their communities is based
uopon an unforgettable experience. Yet all these groups are more
discerning than ever before: They want a personalized moment, want to be
informed and entertained, pampered, surprised, and inspired. Liquid
Spaces shows the many different ways in which this desired effect can be
achieved. Galleries, museums, temporary events, pop-up shops, and
flagship stores provide the settings for a wide spectrum of
unconventional architecture and interior design, where playfully
experimental installations or complex productions can be presented.
Surprising materials, colors, shapes, and surfaces provide the props,
which alongside innovated smells, sounds, and lighting concepts come
together in expansive, stage-like gestures with sculptural details.
High-end cars are presented like works of art. Art is displayed in the
laboratories. Workshops become sacred sites of authenticity. The line
between art and commerce is fluid; the quality of the experience is all
that matters. Artists, scenographers, and architects, as well as
interior and exhibition designers create these extraordinary situations.
Liquid Spaces presents the most innovative concepts, most radical
designers, and most demanding clients. Those who manage to create
incomparable event spaces with local and international appeal, and those
responsible for adding the next destination of must-see locations to
the map.
